Day 5 - How to Market Your Children's Book

Marketing is essential to attracting readers for any book, especially a self-published one. Learn more about marketing books below!

1 – Creating a teacher guide and other ideas to create a long-standing author brand with Holly DiBella-McCarthy

Marketing isn't just a single day, or for some authors, not even just for this book. Author Holly DiBella-McCarthy talks about her marketing plans and how she's planning a long-standing author brand. A great interview to watch below to get you thinking about your own plans. Check it out below!

2 – How to find your people on social media with Erin Murphy.

Social media has its upsides and downsides, but as author Erin Murphy explains in this interview, it can be super helpful when planning your book marketing. Learn how you can find your own group of supporters using social media in the video below!

3 – How niching down your audience will help you sell more books with Kara Kotecki.

As author Kara Kotecki learned, it's not always your friends and family who will purchase your book. Sometimes you have to find your own niche of people who will be cheerleaders for you and your story. Watch the interview below to learn how you can start to build your own audience.

4 – Your introduction to marketing with Brooke Van Sickle

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About Today's Authors:

Thank you so much to our KidLit Indie Pub Summit Authors! Learn more about them and how you can find their books below.

Holly DiBella McCarthy - Author Kidlit Indie Publishing Summit

Holly DiBella-McCarthy


Holly DiBella-McCarthy is an educator, certified in special education, with over 35 years teaching pre-k through college. Holly continues to support parents and teachers through Raising Kindergarten Ready Kids resources. She hopes to continue to make a difference for young children by sharing best practices to prepare for preschool, kindergarten, and future school success.

DILLY DUCK PLAYS ALL DAY is a rhyming picture book written to expand pre-reading skills, math skills, and emotional vocabulary for children ages 2-6.  Parents and teachers will use this book as a school readiness tool as well as an anchor for extension activities.

Connect with Holly:

View Her Website

View Her Book

Connect on Facebook @AuthorHollyDiBellaMcCarthy

Connect on Instagram @RaisingKindergartenReadyKids

Erin Murphy - Author Kidlit Indie Publishing Summit

Erin Murphy


Erin Mariah Murphy is an author, aviatrix, and advocate. As an international airline pilot, dog mom, and affiliate with animal air rescue services, literally seeds were planted. Rehabilitating her rescue pup, Zeke energized her volunteerism, inspired her to foster dogs, and led her to write about aviation’s role in animal welfare. Currently, Erin resides in the rolling hills of Pennsylvania with her husband & adored rescue pup, Zeke.

Connect with Erin:

View Her Website

View Her Book

Follow her on Instagram @ErinMurphyBooks

Kara Kotecki - Author Kidlit Indie Publishing Summit

Kara Kotecki


Kara Kotecki is the BiblioKid author of MAE AND NAMASTE. Her passion for yoga and two young daughters are the inspiration for her book. Knowing kids need a way to tame their big feelings, she wanted to create a character and story children could relate to while having fun discovering the benefits of yoga for themselves.  

Kara resides in Southern California with her husband and children. While she’s not working on her next book, Kara enjoys escaping into a great novel, cooking, watching movies, and going on adventures with her family.

Connect with Kara:

View Her Website

View Her Book

Connect on Facebook @KaraKotecki

Connect on Instagram @KaraKoteckiAuthor

Brooke Van Sickle - Author Kidlit Indie Publishing Summit

Brooke Van Sickle

Award-Winning Author of Books like PIRATES STUCK AT "C" & HUMANS IN-TRAINING

Brooke Van Sickle (Gansemer) is an award-winning author of 3 picture books. Her books have received honors for the Moonbeam Children's Award, Mom's Choice, and the Independent Press Award for distinguished favorite preschool picture book. She's also an active member of SCBWI and a member of publisher organizations such as IBPA, MiPA, & IPG.

When not writing her own books, Brooke teaches other aspiring writers how to write and publish kids’ books at She also holds a B.S. degree in fashion design and enjoys spending time with her two leading men: Mitch and Brandon, their golden retriever. Learn more about her on her website or connect with her on social @authorbrookevs.

Connect with Brooke:

Visit Her Website

View Her Books

Connect on Instagram & Twitter @AuthorBrookeVS

KidLit Indie Publishing Summit | How to Self-Publish a Children's Book

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